COVE

The story of Upcycled began with a single mission: to protect Earth and all of its adventures, five water bottles at a time. Every frame in the collection is designed through a process that repurposes, or upcycles, single-use plastics to reduce the impact they have on the land we love to explore, the air we breath and the oceans we love to surf.

Sporting a navigator shape and a rounded square eye shape, the Cove adds a hit of classic styling to the Upcycled Collection. The recycled frame is fitted with Lumalens colour optimised lenses that offer 100% UV protection, showing it’s more than just a handsome shape.